Pricing

Pay for what your agent watches.

Every plan includes every detail level, every platform and the full API. What changes is how much video you can put through it, and how many jobs run at once.

25% off3 months free when you pay yearly

Free

To take apart your first competitor ads.

$04 weeks

No card needed

50,000

credits every 4 weeks

Up to 45 ads every 4 weeks, at a first look

  • Two jobs at a time
  • Videos up to 10 minutes
  • Results kept for 1 day
  • No card needed
  • Motion analysis
  • The priority lane

Creator

For one strategist who studies ads every day.

$144 weeks$19

$168 billed annually

You save $60

600,000

credits every 4 weeks

Up to 800 ads every 4 weeks, at a first look

  • Frame-by-frame motion analysis
  • Five jobs at a time
  • Videos up to 1 hour
  • Results kept for 7 days

And everything in Free

$31.67 per million credits

Pro

Most picked

For a strategist who reads whole sets each week.

$294 weeks$39

$348 billed annually

You save $120

1,500,000

credits every 4 weeks

Up to 2,000 ads every 4 weeks, at a first look

  • Credits 18% cheaper
  • Fifteen jobs at a time
  • The priority lane
  • Videos up to 3 hours
  • Results kept for 30 days

And everything in Creator

$26.00 per million credits

Studio

For a team that shares one pool of credits.

$824 weeks$109

$984 billed annually

You save $324

5,000,000

credits every 4 weeks

Up to 6,500 ads every 4 weeks, at a first look

Extra seats $22 every 4 weeks, 1,400,000 credits each

  • Our lowest credit rate
  • Five people, up to 25
  • One shared pool and one key set
  • Forty jobs at a time
  • Results kept for 90 days

And everything in Pro

$21.80 per million credits· our lowest rate

Enterprise

For volume, procurement and data rules.

Custom

Volume pricing, billed yearly

Pay as you go

  • Single sign-on and audit logs
  • A private deployment near you
  • Transcription on your machines
  • Priced per contract

Questions worth answering first.

What is a credit?
A unit of work. On the API, one question about one minute of video costs about 360 credits for a first look, and about 870 to read that minute in full with the screen text word for word. A plan spends its credits faster: 2 credits for every credit of work on Creator, Pro and Studio, and 3 on Free. You choose which look, on every call. A 3 second window costs 3 seconds of video, never more.
Does a credit cost the same on every plan?
No, and that is the reason to move up. A million credits is $31.67 on Creator, $26.00 on Pro and $21.80 on Studio. That is about 17 per cent less at each step. A Studio seat is the lowest rate we sell. The plan above is always better value than two of the plan below.
Can I pay per call instead of subscribing?
Yes, in two ways, and both cost more than a plan. You can buy credit for the dashboard and the connector. It never expires, and it is used only after the monthly credits of your plan are gone. Or you can buy API credit for your own software, at a flat $83.33 per million credits. Only API keys spend API credit.
Why is a plan the cheapest way to buy?
Because a plan is a commitment. You pay every four weeks and you get a fixed number of credits. Credit you buy without a plan costs more for each credit of work. Credit for the dashboard and the connector costs more than any plan, and API credit costs a little more than that.
What happens when I run out?
A call returns a clear error. You never get an invoice for overage that you did not agree to. You can upgrade at any time, and the new credits are available immediately. You can also buy credit that is used after the monthly credits. On the API there is automatic top-up, which buys more before the balance reaches zero.
Do unused credits roll over?
The monthly credits of a plan do not. They reset each billing period. If you often finish the period with a large surplus, the smaller plan is probably the right one. Credit that you buy never expires.
Is a second look at the same video charged twice?
No. Results are content-addressed and cached, so a second reading of a window that you already paid for costs a fifth of the original.
How do team seats work?
Studio includes five people and one shared pool of 5 million credits. Each extra seat is $29 a month and adds 1,400,000 credits to the same pool. A team can have up to 25 people. Above that, it is Enterprise. Everyone shares one set of API keys and one video history, so no work is kept apart per person.
Is a seat cheaper than a separate account?
Yes, and the pool is the larger part of why. A seat is the lowest credit rate we sell, a little under the rate of Pro. The difference that matters is that the credits are shared. A quiet week for one person pays for a busy week for another. Two separate Pro accounts cannot lend each other a single credit.
Can transcription stay on our own machines?
Yes, on Enterprise. Transcription runs inside your own deployment and does not call a third-party API. Customers under EU data rules need this. The operations guide tells how to deploy it.

Enterprise

When procurement, residency or volume need a contract.

Single sign-on, audit logs, a private deployment in your region, and transcription that never leaves your infrastructure. Tell us the volume and the constraints, and we will price it.